ABC
December 17, 2002
Historic Unveiling
VICTOR GARBER, JOHN RITTER, KATEY SAGAL, MICKEY MOUSE, TISHA CAMPBELL-MARTIN
The Walt Disney Company today unveiled the first permanently-installed posters ever displayed on the Studio Lot.The 20-by-29 foot images of current hit ABC/Touchstone series "Alias," "8 Simple Rules for Dating My Teenage Daughter" and "My Wife and Kids," and the highly anticipated made-for-television version of the classic musical "Meredith Willson's The Music Man," were unveiled by Disney Chairman and CEO Michael Eisner; Disney President & COO Robert A. Iger; Lloyd Braun, chairman, ABC Entertainment Television Group; Susan Lyne, president, ABC Entertainment; Stephen McPherson, president, Touchstone Television, and The Honorable Mayor David Laurell of Burbank. Also in attendance were ABC/Touchstone stars John Ritter and Katey Sagal, Victor Garber, Tisha Campbell-Martin, and the talent who started it all, Mickey Mouse.
© ABC 2002
AP
December 17, 2002
Billboards Convey Hope for ABC
BURBANK, Calif. (AP) - Gigantic billboards showcasing four prime-time ABC
shows are on display on the side of sound-stages at The Walt Disney Co.'s
studios, a gesture meant to convey the confidence Disney has in the
network's comeback effort.
"They represent the future and the building blocks of what we are in the
midst of doing right now," said Lloyd Braun, chairman of the ABC Television
Group.
The billboards, introduced Friday, show the casts of "Alias," "My Wife and
Kids" and "8 Simple Rules for Dating My Teenage Daughter" — all produced by
the Disney-owned Touchstone Television and filmed on the Disney lot.
A fourth billboard advertises the upcoming "Wonderful World of Disney"
movie "The Music Man," starring Matthew Broderick.
Such billboards would have been unheard of a year ago, when ABC finished
fourth in the ratings.
This year, the network's lineup of new comedies and specials was good
enough to give ABC a second-place finish in the November ratings sweeps
among adults 18-49.
"It was a surprise. A very nice surprise," said ABC programming chief Susan
Lyne.
© AP 2002
 Back To All About Alias 2002
|
